Lighting Retailers

4 Tools For Creating Social Media Visuals

Whether you’re posting a promotion, announcing event details or wishing your customers a happy holiday, images are a great way to share messages across your social media channels. Visuals are much…

U.S. Supreme Court to Hear Case on Sales Tax

Independent showrooms face a ton of competition online, and though many showrooms can compete well online with their own e-commerce stores, there's one major benefit that online-only retailer enjoy…

Balancing Act

Asymmetrical lighting fixtures function as part illumination, part art.     The Sedona Single chandelier from Tech Lighting features glass orbs suspended from the sleek branchlike central hub via…

Lightfair International to Feature New Smart Cities Forum and Evolved Light & Health Forum

Lightfair International this week announced an all-new Smart Cities Forum and an evolved Light & Health Forum for the 2018 conference at McCormick Place in Chicago, May 6-10. The forums set for…

Howard Elliott Launches Photo Contest

Howard Elliott this week announced the launch of its Show Us Your Howard Elliott contest, where contestants can submit photos featuring Howard Elliott product for the chance to win $500.…

4 Online Project Management Tools That Actually Manage

Are these scenarios familiar: An annoyed customer calls for the second time to ask why an associate didn't follow up on her question. The second part of an order was never placed, and now the…

3 Answers to Your Questions on Creating Customer Surveys

When it comes to getting customer feedback, you may casually ask patrons questions in your store and look at your online reviews from time to time. But if you want to truly gauge how your business is…

The Jungle Look: 6 Ways to Go Wild in the Dining Room

Sure, it’s bright and sunny in California and maybe Florida and Arizona, but for those of us in the other 47 states, baby, it’s cold outside. Chicago is snowed in. Seattle is wet and dreary, and in…

3 Big-Box Strategies to Borrow and Improve

Although they are inherently different, independent showrooms and big-box retailers like Restoration Hardware, Target and West Elm compete for consumers’ business, and it can sometimes feel like an…

4 Easy Ways to Start Learning More About SEO

If the words "digital marketing," "SEO" and "social media marketing" make your eyes glaze over and your hearing go fuzzy, you are not alone. Digital marketing seems to have grown overnight, changing…
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